Creative Team: Peter McHugh GCD, Bruno Hohmann CD/AD, Ed Tua CD/CW
Creative Team: Peter McHugh GCD, Bruno Hohmann CD/AD, Ed Tua CD/CW
Creative Team: Peter McHugh GCD, Bruno Hohmann CD/AD, Ed Tua CD/CW
More ideas per sq. in.
In 2009, compact SUVs typically sacrificed comfort, capability, and features to stay small and affordable. The new GMC Terrain broke that mold, offering big-SUV thinking in a compact footprint. To capture that difference in a single, memorable line, we launched it with a simple organizing idea: “The GMC Terrain—more ideas per square inch.
GMC Terrain “And It Fits”. Directed by Marek Glaser (SWAY Studio)
